Sumiton Feed and Mercantile celebrating success
by Jennifer Cohron
Dec 10, 2010 | 1814 views | 0 0 comments | 9 9 recommendations | email to a friend | print
Sumiton Feed and Mercantile has only been open for eight months, but owners Butch and Jan Morgan run it like an old country store.

They sell everything from tack to bric-a-brac. The Morgans try to keep their prices low, shelves tidy and floors clean.

“Everybody says that we have one of the cleanest feed stores that they have ever been in,” Butch Morgan said.

The couple were retired when Butch Morgan announced his plan to open the store while he was recuperating from knee replacement surgery.

He wanted to get moving again, and many of his friends had mentioned that east Walker needed a feed store so that they wouldn’t have to drive to Jasper or Warrior for their livestock supplies.

“He decided that since he couldn’t drive trucks anymore that he would open the feed store so it would be more convenient for everyone in the area,” Jan Morgan said.

The Morgans opened Sumiton Feed and Mercantile in a shopping center that they own on State Street. The two-acre complex once had a doctor’s office and drugstore in it. The building that became the feed store was a restaurant at one time.

The store carries seed and feed for all types of animals, including horses, cows, goats, chickens, dogs and fish.

Butch Morgan hauls all of the loads from the mill himself and makes sure each bag is fresh for his customers.

“We don’t keep anything here over 30 days,” Morgan said

The store also has cowboy hats, dream catchers and a “this and that” section where items such as pots and pans, boots, birdhouses and home decorations can be found.

The Morgans started Sumiton Feed and Mercantile with one and a half tons of feed and a half ton of salt block.

Eight months later, they haven’t gotten rich from it, but they can say that they don’t need to use credit to keep the business going. Everything in the store has been paid for in full.

“God has blessed us,” Butch Morgan said

On Saturday, they are sharing their success with the people who made it possible with a customer appreciation day from 9 a.m. to 1 p.m.

Jan Morgan said that the store deals in more than feed and seed. It has become a place where customers can sit around and talk, have coffee and even pray together.

Some of the couple’s friends are now suggesting that they add a wood burning stove, tables and checker boards.

“It’s turned out to be a good business,” Morgan said.