DME launches Readers' Choice balloting today
by staff reports
Jan 01, 2013 | 1719 views | 0 0 comments | 7 7 recommendations | email to a friend | print
Readers of the Daily Mountain Eagle have the opportunity this month to vote for their favorite businesses and professionals for the newspaper’s inaugural Readers’ Choice Awards.

“This is a great way to kick off a new year,” Publisher Jack McNeely said. “All you need to do is fill out a 2013 Readers’ Choice ballot and return it to our office by January 25th. Results will be published in February.”

The official, full-page, full-color ballot is included in today’s newspaper. The ballot will also appear in the next two Tuesday editions and the next two Thursday editions (Jan. 3rd, Jan. 8th, Jan. 10th, and Jan. 15th).

In addition, extra ballots are available at the Daily Mountain Eagle office located at 1301 East Viking Dr. Each ballot costs 50 cents, the same as the price of a single newspaper. In all, more than 50,000 ballots will be distributed.

The ballot features five primary voting groups, including Best in Walker County, Best Place to Purchase, Best Food, Best Business and Best Professionals. There are more than 100 business and professional categories for which votes may be cast.

Contest entry rules include:

• One entry per person. Name, address and phone number must be included for ballot to be counted. Such information will not be published.

• Only original ballots published in the Daily Mountain Eagle or purchased at the newspaper office will be counted.

• Businesses and professionals nominated must be located in Walker County.

• Ballots must be received by close of business Friday, Jan. 25. Ballots may be mailed to or dropped off at: Daily Mountain Eagle, 1301 East Viking Dr., Jasper, AL 35501.

The top three vote getters in each category will be announced Thursday, Feb. 28, in a special keepsake 2013 Readers’ Choice Awards edition. Each winning business will also have the opportunity to say “Thank You” to the readers for voting them the best in their respective category.

In addition to a listing in the keepsake edition, all first-, second- and third-place finishers will receive a 2013 Readers’ Choice Awards certificate from the Daily Mountain Eagle that may be displayed in their place of business.

All first-place winners that purchase a “Thank You” ad in the keepsake issue Feb. 28 will also receive a yard sign recognizing them as the Best of the Best. First-place winners will also be able to use the blue 2013 Readers’ Choice Awards ribbon in any advertising they choose during the entire year.

“After years of publishing readers’ choice awards, I encourage businesses to be proactive in campaigning for votes,” McNeely said. “Send notices out to your long-time customers electronically via Facebook, Twitter or old-fashioned email.”

McNeely added, “This promotion will not be successful without the participation of our readers. I ask you to take the time to cast votes for your favorite businesses. This is your opportunity to show your appreciation for those businesses that have earned your loyalty and respect over the years.”